People-First Playbook Launch Event on 26 November 2025, Brussels (in-person & online)

Join MyData Global and The Finnish Innovation Fund Sitra for the launch of the People-First Playbook in Brussels on 26 November 2025. Registration by 18 November.

The Playbook evaluates the EU Digital Single Market (DSM) from the perspective of citizens and consumers, highlighting where the DSM “breaks” and how people-first governance, infrastructures, and regulatory technologies can strengthen trust, accessibility, and competitiveness.

The event will bring together a high-level audience of policymakers, civil society leaders, and industry representatives to explore how the Playbook’s findings can inform ongoing discussions on the Digital Package.

The programme will feature a presentation of the Playbook’s key insights, followed by an interactive policy roundtable on next steps for shaping a more human-centric digital Europe. 

Join us to gain insights from policymakers, civil society, and industry leaders as we explore how people-first governance and digital infrastructures can make Europe’s digital landscape more accessible, trusted, and competitive.

Event Details:

🗓️ Date: 26 November 2025

🕑 Time: 14:00–16:00 CET

🏛 Venue: France Room, Thon Hotel EU, Brussels

📍 Address: Rue de la Loi 75, 1040 Brussels

The event will be held in person and live-streamed. The online link will be provided later.

Programme Overview

• Opening Remarks
  • – Kristo Lehtonen, Director, Sitra International Programs  
  • – Eric Pol, Chair, MyData Global

• Presentation on Key Findings from the People-First Playbook
  • – Christopher Wilson, Executive Director, MyData Global

• Panel Discussion on strengthening the Digital Single Market for European citizens and consumers
  • – Svetlana Stoilova, Senior Adviser, BusinessEurope
  • – Malte Beyer-Katzenberger, Team Leader, DG CONNECT, European Commission
  • – Third panellist TBC